PROJECT DETAILS
The Raise brand standards were developed in 2016 for Raise as a new service introduced into a crowded market. The standards, outlined in the Raise brand book, encompass various elements such as logo usage, brand personality, and tone. The guidelines were developed collaboratively with our executive team, in-house design and copy team, and brand mentors at Listen. We used a blend of custom directed photography and curated stock imagery to effectively communicate the product's value proposition and visual brand in a distinctive manner.
Strategy | Creative Direction | Design | Company Wide Adoption | Print Production
Strategy | Creative Direction | Design | Company Wide Adoption | Print Production
